Established over 50 years ago, Vipul Group stands for timeless designs, meticulous craftsmanship, and innovation. Each piece crafted by us pays tribute to India's vibrant cultural heritage, meticulously woven with unmatched precision and attention to detail. Our products not only represent our brand's legacy but also tell a story that resonates through generations, showcasing our unwavering commitment to quality and excellence
History
The journey of Vipul Group commenced in 1968 under the visionary leadership of Shri Baburam Balmukundji, who ventured into textile trading. Expanding its reach, Vipul Group extended its trading operations to Mumbai in 1973, under the banner of Vipul Fashions. A significant milestone was achieved in 1976 when Vipul pioneered the introduction of Polyester in the Indian markets, followed by establishing a foothold in Surat, the textile capital of the nation. From introducing the trend of Computer Suits and Sarees to being the first textile brand to collaborate and shoot with renowned actresses like Raveena Tandon, Renuka Sahne, and more, the company has always been a trendsetter. In 2014, Vipul unveiled revolutionary innovations like Dupont Sorona Georgette and Crepe, solidifying its position as a frontrunner in the textile industry.
MISSION
Consolidate Group leadership in the fashion and textile universe, put in place throughout the business by innovation in products, brand and route to market. Contribute to the lifestyle of modern, urban women and become an integral element of their lives. Target the highest possible quality for all products, services and ways of doing business regarding the customer satisfaction approach. Create a work environment that will always be preferred because of its dynamic, participatory and institutionalized structure, where any employee is encouraged to demonstrate their creativity
VISION
- Design the most desired women's clothing
- Become an inspiration to modern women’s lifestyles
- Be amongst the leading fashion & textile brands in the market
Corporate Priorities
Being Customer-oriented
- Be familiar with all products and services offered while determining and responding to customer needs in the best possible way.
- Make customer satisfaction the ultimate element of the business.
- Serve all customers in the most genial way possible.
- Answering all customer needs in the right way, at the right time and at the most adequate quality.
- Keep customers fully informed; explain the reasons of unanswered demands that are not possible or proper to be realized, in a way that suits the corporate culture.
- Create ideas to eliminate problems with permanent solutions to attain long-term customer satisfaction and monitor the following implementations.
Team Work
- Work cooperatively within the unit/store and with the other units/stores to achieve the goals of the organization.
- Recognize individual and group responsibilities and perform them within the planned period to reach the goals and priorities of the team.
- Share the experience and know-how within the team and with other teams and offer information accessibility.
- Understand the requirement of support between all employees; work in cooperation depending upon collaboration and trust-based relationships with each other to reach the goal of continuous customer satisfaction.
- Help create a synergy among the Group members by building harmony between members with different cultural backgrounds and characteristics.
Quality Consciousness
- Determine the factors that might have both positive and negative effects on work quality and reach the defined quality levels at work.
- Carry out individual responsibilities in a way that best fits the Group’s quality standards.
- Strive to continuously improve individual tasks and generate helpful suggestions.
- Ensure that the job is completed properly before delivery (to the customer, team member, or manager).
Communication-oriented
- Use clear and courteous discourse during verbal and written communication. Properly use of body language during verbal communication and grammar rules during written communication.
- Ability to communicate among members of the team at different levels without discrimination and with respect.
- Communicate through clear and easily understandable statements and effective listening.
- Define the method of communication based on the situation, subject, and the attitude and manners of the second party.
- Ability to make calm, professional assessments (without personalization and with objective analysis) during a discussion where opposition exists.
- Create a healthy feedback mechanism; constructively criticize with care and respect.
- In correspondence, prepare the documents following the grammar rules and transmit them after the necessary approvals.
Solution and Result-oriented
- Achieve results with dynamism, motivation, and determination by using all knowledge, experience, and ability to tackle the problems that might occur.
- Create alternative solutions by using initiative to overcome the challenges. Utilize the most suitable alternative after analyzing all possible solutions.
- Complete tasks promptly.
- Determine the causes of frequently occurring problems and find and apply permanent solutions to prevent their repetition
Milestone
VIPUL WAS NOT FABRICATED IN A DAY
ROOTED TO CULTURE, INSPIRED BY NATURE, CRAFTED WITH PRECISION AND
“MADE IN INDIA”
These parameters made Vipul achieve scores of Milestones. Vipul emanates class and expresses sophistication seeking compliments galore. It has been gracing the girls with its fascinating innovation, for five decades.
